ORGC 4440:Leadership Communication

3 Credit Hours
Prerequisite: Must be a declared major in the School of Communication and Media.
Leadership Communication distinguishes leadership as an influential message-centered process. Based on this perspective, the course examines the variables of message exchange (communicator role, message content and meaning, media, context, and culture) as they impact organizational goal achievement. Eight major communication approaches are used to explain leadership. Special attention is given to understanding communication theory and extending social science research.