Jun 26, 2022  
2014-2015 Undergraduate Catalog 
    
2014-2015 Undergraduate Catalog [ARCHIVED CATALOG]

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COM 4430 - Media Management

3 Class Hours 0 Laboratory Hours 3 Credit Hours
Prerequisite: COM 2230; must be a declared Communication major. Non-majors: permission of the instructor.
This course is a comprehensive examination and analysis of the structure, personnel, planning, operations, economics and editorial broadcast, production, advertising, and public relations companies as well as new media.



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