Apr 06, 2025  
2020-2021 Undergraduate Catalog 
    
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2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

Engagement Marketing Minor

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Contact Information

Website: http://coles.kennesaw.edu/
Phone: (470) 578-6060

Program Description

Learn how to take advantage of digital, mobile, multi-, and traditional media to engage with customers with an Engagement Marketing Minor.  Whether one desires to work in social media, advertising, or a related field, this program will provide an understanding of the key components and dynamic relationship between brands and consumers.

Required Courses (9 Credit Hours)

Select two of the following (6 Credit Hours)

Program Total (15 Credit Hours)

 

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