Jan 25, 2022  
2020-2021 Graduate Catalog 
    
2020-2021 Graduate Catalog [ARCHIVED CATALOG]

Digital and Social Media Certificate - Stand-Alone and Embedded


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Contact Information

Website: https://chss.kennesaw.edu/socm/grad-programs/gcert-dsm.php
Phone: (470) 578-4900
Email: comgradstudies@kennesaw.edu​

Program Description

The Graduate Certificate in Digital and Social Media is an online, 12-hour certificate program at Kennesaw State University that provides students with the foundations for using digital and social media effectively, efficiently and strategically in today’s media-saturated landscape. Emerging concepts, issues and trends are discussed, the use of digital and social media as part of an organization’s strategic communication efforts are studied, various new media technologies, applications and platforms are reviewed, and hands-on experience in producing digital and social media content is provided. 

The objectives for the Graduate Certificate in Digital and Social Media are:

  • To provide for students the foundations of digital and social media communication theories.
  • To expose students to new and emerging concepts, issues and trends in digital and social media.
  • To prepare students to effectively use social media as part of strategic communication efforts.
  • To review various new media technologies, applications, and platforms that create new opportunities for both accommodating and advocating various points of view.
  • To provide for students hands-on experience in producing digital and social media content.

Admission Requirements

The following are requirements beyond the general KSU Graduate Admissions  requirements:

  • Completed online graduate application
  • Official transcripts
  • Personal statement
  • TOEFL required for those without a degree from an English-speaking instituition

Program Total (12 Credit Hours)


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