Economics B.B.A.

Bachelor of Business Administration Degree
Coles College of Business, Department of Economics, Finance & Quantitative Analysis
(770) 423-6091

Economics is the study of business firms; the functioning of regional, national, and global markets; and the development of analytical techniques that aid in decision making and understanding market behavior. The primary focus is on problem definition, model development, data gathering and analysis, model solution, and report generation in the areas of consumer behavior, business behavior, price determination, resource allocation, production and distribution of goods and services, and policies that affect output, employment, income, trade, growth, and inflation. There is a broad range of intellectual challenges within the economics major. Branches of Economics overlap such diverse areas as politics, finance, history, international business, management, marketing, business operations, and psychology.

The program of study in economics prepares students for careers in management, marketing, business research, economic planning, and human resources with employers in industry, trade, banking, and government. Students are also well prepared for graduate study in economics, law, and business.

Business majors must meet the Coles College Sophomore GPA Requirement. In addition, Business majors must earn a grade of “C” or better in the major field courses that constitute the lower Division Major Requirements (lower division business core) and the Upper Division Major Requirements (including upper division business core courses, information technology requirement, major field requirements, and major field electives).