Economics B.B.A.

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Bachelor of Business Administration Degree
Coles College of Business, Department of Economics, Finance & Quantitative Analysis
(770) 423-6091

Economics is the study of business firms; the functioning of regional, national, and global markets; and the development of analytical techniques that aid in decision making and understanding market behavior. The primary focus is on problem definition, model development, data gathering and analysis, model solution, and report generation in the areas of consumer behavior, business behavior, price determination, resource allocation, production and distribution of goods and services, and policies that affect output, employment, income, trade, growth, and inflation. There is a broad range of intellectual challenges within the economics major. Branches of Economics overlap such diverse areas as politics, finance, history, international business, management, marketing, business operations, and psychology.

The program of study in economics prepares students for careers in management, marketing, business research, economic planning, and human resources with employers in industry, trade, banking, and government. Students are also well prepared for graduate study in economics, law, and business.

All business majors must successfully complete BUSA 2150 and the Coles College Sophomore GPA Requirement and be admitted to the Coles Undergraduate Professional Program in order to be approved to take upper-division business courses and graduate with a B.B.A. degree. In addition, all business majors must earn a grade of “C” or better in all business courses counted toward their degree.

General Education (42 Credit Hours)

University-Wide Degree Requirements

Specific General Education Requirements for this Major:

In Area A:

In Area D:

In Area E:

ECON 2100 - Principles of Microeconomics

University-Wide Fitness For Living Requirement (3 Credit Hours)

Lower Division Business Core (Area F) (18 Credit Hours)

Leadership and Career Program (0 Credit Hours)

Upper Division Major Requirements (45 Credit Hours)

Upper Division Business Core (18 Credit Hours)

Information Technology Requirement (3 Credit Hours)

IS 3100 - Information Systems Management

Major Field Requirement (9 Credit Hours)

Select one of the following:

Major Field Electives (15 Credit Hours)

Select 15 credit hours from the following:

Up to 6 of the 15 hours in Major Field Electives may be selected from the following:

Business Electives (9 Credit Hours)

Nine hours of credit from upper-division (3000/4000) course offerings outside the Major, but inside the Coles College of Business. ECON courses cannot be used here. (A maximum of nine hours of credit in Economics Co-Ops and Internships may be used in this area. Co-Ops and Internships cannot be used in any other area.) See a Coles Staff Advisor before taking MGT courses to count here - some MGT courses cannot be used here.

Non-Business Electives (6 Credit Hours)

Six hours of credit from any lower-division (1000/2000) or upper-division (3000/4000) non-business courses offered at Kennesaw State.

Program Total (123 Credit Hours)

Guidance for Selecting Electives:

Students should select their Major Field Electives and their Business Electives and Non-Business Electives after careful consideration of career and/or graduate school aspirations. Discussions with faculty are advisable. If you are interested in Econometrics, ECON 4710, MATH 3260, and MATH 3332 are recommended to provide the core skills valuable in the workplace and as prerequisites to graduate studies. Students planning on graduate studies in economics should also take Calculus II (MATH 2202), Calculus III (MATH 2203), and Differential Equations (MATH 3310). However, all of these MATH courses will not fit within the 123 hours of the Economics degree.