MKTG 4350: Retail Management

3 Credit Hours

Prerequisite: MKTG 3100, 60 credit hours with a minimum GPA of 2.0, and Admission to the Coles College Undergraduate Professional Program or student in a Coles College Partner Program that includes this course.
An examination of the practices and methods of retail distribution and merchandising as a rapidly changing part of the total marketing process, involving both large and small firms.

Notes: MKTG 4300 recommended but not required as a prerequisite