SM 4800: Sports Finance

3 Credit Hours

Prerequisite: Admission to the Sport Management Program, and SM 3200
This course covers basic principles of finance as they relate to sports. Emphasis is placed current practices and issues relating to funding, budgeting, and revenue acquisition in sports through private and public means. Topics include taxing and borrowing, ticket sales, concessions, broadcast sales, and sponsorship. The course includes an introduction to collection and analysis of sports business data.