MGT 4199:Strategic Management

3 Class Hours 0 Laboratory Hours 3 Credit Hours
Prerequisite: BUSA 4150, ECON 3300, FIN 3100, MGT 3100, MGT 3200 and MKTG 3100 and Admission to the Coles College Undergraduate Professional Program. This course is taken in the last or next-to-last semester in the B.B.A. program.
This course emphasizes an integrative, multifunctional, general management perspective of the organization and its long-term survival in a global economic environment. It builds the knowledge base and analytical skills required for managing a business enterprise. Components include situation analysis, strategy formulation, evaluation, and choice, as well as strategy implementation at different organizational levels, and under different contextual conditions. The course enables the refinement of the student’s communication and presentation skills, as well as the interpersonal abilities necessary for accomplishing group tasks. Integrating multiple business disciplines, it serves as the capstone course in the business curriculum.