PRWR 6570:Writing for Social Media

3 Class Hours 0 Laboratory Hours 3 Credit Hours
Prerequisite: Admission to the MAPW program or permission of the graduate program director.
In this course, students explore social media technologies and study their application in professional practice. Through our examination of and engagement with social media, including social media strategy, blogs and microblogs, social networking, media sharing sites, etc., we investigate theories of social and digital media and consider how these technologies disrupt social norms, impact our process of identity construction, reshape communication, and foster cultural change. Students gain experience planning and creating content for social media.