Dec 04, 2022  
2019-2020 Graduate Catalog 
    
2019-2020 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 8780:Business to Business Marketing

3 Class Hours 0 Laboratory Hours 3 Credit Hours
Prerequisite: MKTG 8030  or equivalent.
An examination of the areas of strategic and tactical planning and implementation when dealing with products sold to other business firms.



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