MKTG 4300 - Basic Retailing

3 Credit Hours 3 Class Hours 0 Laboratory Hours
Prerequisites Business Majors: Sophomore GPA Requirement and MKTG 3100; Non business Majors: MKTG 3100 and permission of the department chair.
An introduction to retailing as a business institution. Attention is focused on activities, procedures and decisions related to the operation of a retail unit.