Mar 28, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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PR 4465:Public Relations Campaigns (Capstone)

3 Class Hours 0 Laboratory Hours 3 Credit Hours
Prerequisite: PR 3375  and COM 3435  and 90+ hours and must be a declared major in the School of Communication and Media. Non-majors: Permission of the School required.
This course is the study and application of the campaign planning process from inception to evaluation. The class functions as an agency, and student groups develop a strategic communication campaign plan for a campus or community organization.



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