Mar 29, 2024  
2013-2014 Undergraduate Catalog 
    
2013-2014 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 4300 - Basic Retailing

3 Class Hours 0 Laboratory Hours 3 Credit Hours
Prerequisite: Business Majors: Sophomore GPA Requirement and MKTG 3100; Non-business Majors: MKTG 3100 and permission of the Coles College of Business.
An introduction to retailing as a business institution. Attention is focused on activities, procedures and decisions related to the operation of a retail unit.



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